Education
The University of Akron
Bachelor of Arts in Mass Media Communication
Bachelor of Business Administration – Integrated Marketing Communication
Experience
TRIAD Communications, Inc.
Director, Content, (2019-Present)
Planning and implementing marketing strategies with a focus on content development. Includes social media, email marketing, PPC, etc. I also act as the primary copywriter and proofreader for the agency.
Digital Marketing Specialist, (2015-2018)
Planning and implementing marketing strategies for clients. Includes traditional media buying, social media management, and online paid media management.
Linear Creative
Online Marketing Specialist, (2014-2015)
Responsible for planning and implementing Online Marketing strategies including Social Media, SEO, Pay Per Click, and Content Marketing. Clients include business-to-business, business-to-consumer, and nonprofits.
Waikem Auto Family
Digital Marketing, (2012- 2014)
Assisting in improving SEO, websites, and overall digital marketing efforts for the company’s seven dealerships. This is includes but is not limited to writing blogs, social media management, vehicle photography, and video production.
Organizations
AAF-Akron
Social Media Chair, Board Member, (2019-Present)
Planning and implementing content marketing strategies including social media, email marketing, content development, etc.
Kanga Communication
Leading a group of fellow students at the Taylor Institute student social media agency at The University of Akron to create a brand for the newly formed social media agency. Creating a Digital Marketing strategy for the Taylor Institue of Direct Marketing.
Skills
- Content Marketing
- Copywriting
- Search Engine Marketing
- Social Media Strategy
- Media Buying
- Pay Per Click
- Microsoft Office Suite
- Hootsuite
- Adobe Creative Suite
- Google Adwords
- WordPress CMS
- Drupal CMS
- Google Analytics